Next month, when you drive by your area Nice N' Easy convenience store, you'll may notice a brand new look and a new name.  Clifford Fuel Company has announced that it is giving its 18 stores a makeover, and will also rebrand the stores.

By the end of May, most of the locations will no longer be called Nice N' Easy, but instead "Cliff's Local Market."  Clifford fuel says it time to end their 30-year association with Nice N' Easy after that franchise has gone through some recent changes.

The changes will be made at Clifford Fuel's convenience stores in Utica, Rome, New Hartford, Clinton, Oriskany, as well as other locations.


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