Brewery Ommegang and HBO Re-Release First Two Game of Thrones Beer
Fans of Brewery Ommegang and the hit HBO show Game of Thrones are going to enjoy something not seen since the merry rule of King Joffrey – Iron Throne Blonde Ale and Take the Black Stout. The two first brews in the collaboration series are back. Both will be re-released this fall on draft, in single 750ml bottles and in a first-ever collectible gift pack featuring a bottle of each and a commemorative Game of Thrones glass.
“We heard from so many fans who were disappointed about missing the first two Game of Thrones beers,” said Josh Goodstadt, Vice President of Global Licensing at HBO. “The popularity of the beers has grown right alongside the popularity of the show, and we are thrilled to give these first two brews a second turn in the spotlight.”
When it was originally released in 2013, Iron Throne Blonde Ale was brewed at only 25% of the volume of the most recent beer, Three-Eyed Raven, which hit stores this spring timed to Season 5 of the show. Bottle shops across the country sold out in days, while bars poured through kegs in hours. Fans who missed out on both of these popular brews, and those who can’t wait to try them again, will finally have a chance in late September when they are re-released.
“We had no idea what the reaction to a Game of Thrones beer would be when this all started,” said Bill Wetmore, Marketing Director for Brewery Ommegang. “We were blown away by the runaway success of these first two beers and are very excited to give loyal fans another chance to enjoy them.”
The individual bottles will cost $9.99. The gift pack is priced at $22.99.