The 78-year-old widow of John Lennon, Yoko Ono, is launching a global campaign to raise money and awareness to fight childhood hunger and poverty. Ono is asking everyone to "take a moment to imagine a nourished and abundant world, where 'the world will live as one'" on November 1st at 1pm. Ono has already lined up partners in the campaign:

Hard Rock International and WhyHunger are partners with Ono for the campaign called "Imagine There's No Hunger." Various Hard Rock locations will host events on that day aimed at raising awareness. -

A limited edition bracelet will go on sale to fund the campaign's efforts. You can also contribute to the campaign by texting the word "imagine" to 50555. Today is the 40th anniversary of Lennon's "Imagine", which Ono co-produced.